Using Edutainment in addressing Family planning to Factories workers workshop at #SBCCsummit

Egypt’s 2014 Survey on Young People documented an increase in desired fertility among married and never married youth between 2009 and 2014. Peer education is a widely used strategy for raising awareness of  young people. The factory environment offers a good venue for communicating messages about family planning / reproductive health (FP/RH) to factory workers who are likely to be young people, however, there is very little documentation of interventions that used this approach. In a project implemented by the Population Council/ Evidence project with funds from USAID, 140 workers were trained as family planning peer facilitators to raise awareness and generate demand for family planning services among their coworkers.

The workshop will introduce  participants  to opportunities that the factory environment offers for peer education, challenges that peer facilitators might face in communicating messages to their coworkers, help participants identify opportune moments  to reach the workers, as well as strategies to  engage the factory  nurses and management in order to take  ownership of this initiative and ensure its sustainability. . 

Learning Objectives:

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Increase participants’ awareness of the opportunities and challenges that the factory environment poses to for peer education about FP/RH;

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Understand the power dynamics in the factories environment between nurses, peer facilitators and management.

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Enhance the participants’ skills in communicating messages to co-workers in the factory setting.

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Identify the potential role of social media in raising factory workers’ awareness of FP/RH.