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After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com. 

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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MIRA Theaters - delivering Digital Health Communication to Rural Communities

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On 12th November, on the occassion of World Pneumonia Day. ZMQ launched an innovative model of ‘MIRA Theater’, taking a digital stories on Health Communication from village-to-village. ‘MIRA Theater’ is a digital resource center with a Smart-TV powered by Solar and addresses a critical health problems like Pneumonia. MIRA Theater moves from village to village and show-cases digital stories (Talking Comics on health) in to communities. The film shows are followed by focus group discussions (FGDs). MIRA Theaters have an average daily footfall of 150-250 women.

On the World Pneumonia Day, ZMQ launched the MIRA Theatre in Mewat with screening of 6 digital stories of childhood pneumonia. Also, on the occasion, ZMQ provided training on ChARM Monitors, a medical device designed developed by Philips to detect Child Pneumonia, to 25 MIRA workers in Mewat.

The first MIRA Theater was inaugurated a friend & close associate of ZMQ , Frederic Letendre, Co-Founding Partner at YULEX along with Ayushi Singh, Project Manager of the MIRA project. The project is a partnership between ZMQ Development and Philips Foundation under the mentor-ship of Ashoka.

hashtag#stoppneumonia hashtag#zmq hashtag#yulex hashtag#digitalstorytelling hashtag#PhilipsFoundation hashtag#GAVI hashtag#immunization

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