Child rights action with informed and engaged societies
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at cila.comminitcila.com and is linked with The CI Global site.
Time to read
1 minute
Read so far

Mang'elete Community Radio

0 comments
This women's community radio project is based in a rural community a few hundred kilometers from the capital, Nairobi. Mang'elete Community Radio is a project of Mang'elete Community Integrated Development Project (MCIDP), which brings together 33 rural women's groups from the semi-arid Makueni District in Kenya. Mang'elete Community Radio went on air on February 22 2004, and broadcasts in the Kikamba language, interspersed with Kiswahili. The radio's frequency is 89.1FM and broadcasts up to a radius of 100km.
Communication Strategies

MCIDP originally started as radio listening groups; participants were exchanging information on reproductive health, agriculture, and other developmental issues when they realised that the establishment of a radio station would enhance their knowledge. Such an endeavour would enable them to both acquire and share more information, as well as enhance their participation in the community.

According to the organisers, the station produces programmes that have direct bearing on the day-to-day lives of the community. The producers work with the assistance of community members from different villages. The station has increased its daily broadcasting hours from 8 to 16 (6am to 10pm). The radio has 22 staff, one of whom is a Station Manager. The 21 volunteers produce and present the programmes. For effective management, the station is divided into departments: the News Department, Finance and Administration Department, Technical Department, and Sales and Marketing Department.

The radio programmes provide women with information on planting methods, best planting seasons, and yield improvements approaches that can help others and improve farming and the living standards of communities in general. It also airs programmes on nutrition and HIV/AIDS, including topics such as baby feeding methods and what to feed them, and communicates alerts on outbreaks and poisoned foods. Information about women's rights is also provided. According to organisers, the fact that women are responsible for most of the programming at the radio has helped to a great extent to eliminate the traditional notion of what a woman's position is supposed to be in these communities.

In November 2008, with the support of the Commonwealth of Learning (COL), EcoNews Africa, Kenya Community Media Network (KCOMNET), and the United Nations Educational, Scientific and Cultural Organization (UNESCO), Mang'elete Community Radio embarked on an organisational development process that involved 60 representatives from the 33 women's groups that established the station. The 2 interactive workshops were expected to lead to: a comprehensive curriculum for the organisation development process of community radio, based on the evaluation of the pilot at Mang'elete Radio, as well as a documentation portfolio containing photographs of the session, video footage, radio programmes, and booklets. (These materials are available as open educational resources on the Community Media node of WikiEducator; click here).

Development Issues

Women.

Key Points

Organisers claim that, as a result of the quality and appropriateness of the local content aired: women have been able to seek redress in areas where their rights were violated; cotton and horticulture farming has been increased with improved yield and nutrition levels within the population; and certain beliefs, such as witchcraft, have been questioned and discussed openly.

Sources
Teaser Image
http://www.wikieducator.org/images/thumb/4/41/Studio_hosts.jpg/160px-Studio_hosts.jpg