Child rights action with informed and engaged societies

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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Malaria Free Tanzania

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Malaria Free Tanzania is a programme by Green Hope (GH) in the Arusha and Manyara regions of Tanzania that seeks to reduce malaria-related infant mortality for children under five years old and pregnant women. The programme works to enable low-income families to access skills, knowledge, and resources to prevent malaria. It focuses on raising awareness through materials, outreach, and sports, and works with families to ensure the use of treated mosquito nets.

Communication Strategies

The project is implemented through different components which are designed to address demand and awareness, as well as supply of prevention methods.

 

Community awareness and sensitisation campaigns on malaria, use of insecticide treated nets, and proper use of Artmether Lumefantrine (ALU) to combat malaria and reduce drug side effects

 

The programme is working to raise local community awareness in Arusha and Manyara regions regarding malaria transmission, symptom identification, and prevention measures, as well as promote the use of treated mosquito nets and proper use of ALU by:

  • conducting open concert anti-malaria campaigns;
  • producing relevant and adequate information, education, and communication materials and making them publicly available to local communities through different mediums;
  • working with in-school and out-of-school youth clubs to promote awareness and use of nets; and
  • using sports and games to raise awareness on malaria and promote net use.

 

Prevention of malaria for children under the age of five

 

The programme assists vulnerable families in Arusha and Manyara regions to give children under five years of age access to free or subsidised treated mosquito nets for malaria prevention. This includes:

  • working with local government authorities at the ward level to identify vulnerable families with children under five years;
  • liaising with interested local and international like-minded allies to support provision of treated mosquito nets to vulnerable families;
  • procuring/receiving donated treated mosquito nets to be distributed to recipients; and
  • distributing procured/donated mosquito nets.
Development Issues

Malaria

Partners

Green Hope

Sources

Green Hope website on February 3 2012.